As with the advance in the field of cosmetics, many people complain about increasing skin problems, and the reason behind this, we all know are chemicals used in cosmetics. Companies like A&M and A3 are trying to overcome these problems by providing chemical-free or products having mild chemicals. It ensured that the freshness and the softness of the skin are maintained. Products for people having skin issues or who have a sensitive type of skin is introduced. Products are now medically tested before marketing them, and it is mentioned on the product if it contains any kind of chemical to which most of the people are allergic.